10/1/2017 1 Comment On being a SilverpreneurBeing older and likely wiser hasn’t necessarily been an asset in starting or maintaining a business. It’s really a matter of opportunity.
Some of us take a step into the business world at the end of our working careers because we haven’t been brave enough to do this while we held down a full time job. Becoming unemployed later in life, either through retrenchment or retirement gives us a chance to reassess what we want to do. Often we have held a long time desire to work for ourselves, we’ve had an embryonic business idea, or have been working on a small business on the side and now we have a chance to try and fly. Others of us, which include me, have had no idea that we have anything substantial to offer in the realm of running our own businesses and fall into enterprise by accident. I have been involved in a number of businesses over my working career, which I have either run on my own or in partnership with others. None of them were particularly successful and some failed spectacularly. Each one of these opportunities taught me something – mainly not to back myself, as I wasn’t a good prospect in the business stakes. I had lots of good ideas – well, they were to me – but I have a quirky idea of what should work and what I like, which isn’t everyone else’s cup of tea. I co-owned an art gallery in Unley in the 1970s, was a successful Tupperware lady in the 80s, a not too bad Avon lady in the 90s, co-owner of a gift shop in the 2000s, family partner in a health food store in the 2010’s, with a few side enterprises along the way – and all the while held down full time jobs and raised a family. It was a huge surprise to me that I became successful with my first business following ‘retirement’ from my full-time career and this has brought about a thirst for learning which I always had in moderation, but which is now on steroids! Part of the reason for the crazy learning I am doing right now is that much of the space I work in is part of the rapidly evolving and always growing online marketing industry. The immediacy of news distribution which occurs over mediums such as Facebook makes us all citizen journalists, while businesses have found and still find new ways of reaching their target customers. Being a Silverpreneur in such a time of change and evolution is exciting and stimulating and I don’t plan to ‘retire’ from my second life any time soon! xxxNan
1 Comment
13/10/2021 05:55:27 pm
The more silver products I have ever seen and getting the more updates on products and getting the gold services. I can not wait to follow the site for great methods.
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AuthorSilverpreneur, Nan Berrett - former rural journo turned businesswoman and loving it! ArchivesCategories |